Social media strategy for movement and recovery studios
Based in Byron Bay, working with studios anywhere.
For pilates, yoga and reformer studios, saunas, bathhouses and recovery spaces. Big-brand strategic thinking on a studio-sized budget, in plain English, so you never have to choose between the story you want to tell and knowing whether it worked.
You shouldn’t need a data analyst to understand your own studio.
Services
Every month ends with a decision, not a guess.
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A clear direction that connects how your studio feels to what the numbers actually say. Who you’re for, what they need to hear before they book, and where to show up, so every post has a reason.
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Reels, carousels and captions built around your classes, your space and your people. Made to fill your timetable, not just your feed.
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A plain-English monthly read on what worked, ending in one named decision about what changes next. Signed off by me, so you’re never left holding a dashboard.
Receipts
“If you’re looking for strategy help on your socials, hire Bella asap!! So incredibly insightful and thoughtful.”
Rebecca, founder, The Mood Brief (creative studio)
Questions studios ask
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With the audit. A full read of your studio’s accounts, what’s filling classes and what isn’t, and the one thing to change first. It ends with a 45 minute walkthrough with me.
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Social needs time to show a pattern. Three months gives The Next Move enough data to be a real decision, not a guess.
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I look past likes to the numbers a studio actually runs on: profile visits, link clicks, enquiries and bookings. If you can share your booking data, The Next Move gets sharper.
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Mostly Instagram, Facebook & Tik Tok plus paid ads on Meta and TikTok in Full Studio.
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I shoot on site or work from the studio’s own photos and video, depending on studio location & preference.
Let’s talk.
Tell me about your studio and what you’d love it to be known for.
